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Institute of Leadership Entrepreneurship and Development
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Marketing research : text and cases / Harper W. Boyd ; Stanley F Stasch & Ralph Westfall

By: Boyd, Harper W.
Contributor(s): Westfall, Ralph [auth].
Material type: materialTypeLabelBookPublisher: Delhi AITBS 2000Description: 816p.ISBN: 8185386161.Subject(s): Marketing | Marketing research | Management textbook | TextbookDDC classification: 658.83
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Books Books Institute of Leadership Entrepreneurship And Development - Library
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658.83 BOY(MAR) (Browse shelf) Available 3359

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