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Institute of Leadership Entrepreneurship and Development
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Marketing information products and services : a primer for librarians and information professionals / edited by Abhinandan K. Jain ....[et.al]

Contributor(s): Jain, Abhinandan K [ed.].
Material type: materialTypeLabelBookPublisher: New Delhi Tata Mcgraw Hill 1999Description: 462p.ISBN: 9780074632062.Subject(s): Marketing management | Information services - marketing | Information resources - marketing | Information services--Marketing | Libraries--Public relations | Marketing research | IndiaDDC classification: 658.8
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658.8 MAR (Browse shelf) Available 4759

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